Hiding in Plain View: The Past and Present of Manipulative Advertising
Sixty years after Vance Packard’s “The Hidden Persuaders,” the persuaders are out in the open.
Mark Bartholomew is a professor of law at the University at Buffalo School of Law, where he teaches in the areas of intellectual property and law and technology. He is the author of Adcreep: The Case Against Modern Marketing.
Sixty years after Vance Packard’s “The Hidden Persuaders,” the persuaders are out in the open.